Find a Narrative<\/h3>\n
Your design should tell a story about who you are and what you do. By connecting your vision to the design, you can make it memorable. If you are a farm-to-table restaurant, a farm theme might help convey the message. If you are selling the concept of fresh ingredients, your signage might focus on products more than price. If you\u2019re local, consider incorporating local design elements into your style.<\/p>\n
As humans, we\u2019re natural story-tellers. Nothing sells products or businesses these days better than a brand story to which people can relate. 79% of people report they want to hear companies tell their store and more than half say it influences their buying decisions. With nearly limitless choices on where to eat, the underlying story can have a significant impact. It might be a founder\u2019s story, the story of your most popular dish, or the connection to the local community, or something else. Just make sure it connects back to your vision.<\/p>\n
Choose Your Design<\/h3>\n
That vision impacts everything you do in your design. You\u2019ll lay out the store differently if you want a cozy and comfortable feel or an open floor plan.<\/p>\n
Size does make a difference. Fast casual restaurant sizes used to average in the 5,000-6,000 square foot range, many operators have chosen to go to a much smaller footprint of 3,000-4,000 square foot. A smaller restaurant that\u2019s full may imply that it\u2019s popular as opposed to a larger space with the same number of customers but lots of empty chairs.<\/p>\n
Use Your Data<\/h3>\n
Washington D.C. fast casual chain Cava Grill hired a data scientist to analyze everything from its supply chain to customer loyalty. They found ways to improve in-store traffic patterns to increase efficiency and customer satisfaction.<\/p>\n
You don\u2019t need to hire a data scientist to take advantage of data. The right QSR POS system can provide you with a wealth of information to help manage your business and make operational changes.<\/p>\n
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\r\n Try Linga PRO for 14 days. No credit card required.<\/p>\r\n ![\"play](\"\/\/www.lingapos.com\/wp-content\/uploads\/2017\/03\/play-video-demo.svg\")
Watch the Video Demo<\/b><\/span><\/h2><\/a>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"There are more than 660,000 restaurants in the U.S. and more than 190,000 quick-serve franchises. That\u2019s a lot of competition for consumer dollars. With so many choices and similarities in … <\/p>\n
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Try Linga PRO for 14 days. No credit card required.<\/p>\r\n There are more than 660,000 restaurants in the U.S. and more than 190,000 quick-serve franchises. That\u2019s a lot of competition for consumer dollars. With so many choices and similarities in … <\/p>\nWatch the Video Demo<\/b><\/span><\/h2><\/a>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"